60% of Chinese GMAT Test Takers Are Women

- More women than men take the GMAT in China

Phil's take: This is very good news. My experience at Harvard Business School, while very good, would have been better if we had had a higher ratio of women (only 25% women in 1998, when I graduated).

Younger M.B.A. Pool
The Wall Street Journal
February 21, 2011
http://online.wsj.com/article/SB10001424052970204909104577235474086304212.html

Dell's PC market share down to 12.5%, Reinvention Might Work?

- Dell reports Q4 earnings today
- With market share and operating margins 1/4 of Apple, Dell lost its luster several years ago
- 12.5% - PC market share down from 17.6% in 2005 (about a 30% drop)
- But services and business sales are growing
- ~6%: Consumer business only accounts for just less than 6% of operating income

Phil's take: If Dell had hired Creative Good to help redesign its business (*), we would have recommended it move away from the consumer business, where its bad customer experience had really hurt it and back towards its historic strength in the business segment. That's what Dell is doing - that and the growing emphasis on services may help this reinvention work.

Dell's Reinvention Efforts Hold Promise
The Wall Street Journal
February 21, 2012
http://online.wsj.com/article/SB10001424052970204059804577229943655767780.html

* In 1999, after we at Creative Good redesigned Gateway's online business and made them $100 million in incremental revenue, Michael Dell reached out to us. Our project had gotten his attention - though we never ended up doing any work for Dell. Sadly, about 18 months after our Gateway redesign project (and significant success with the new strategy), Gateway decided to go after Dell in the business and international segments and Dell decided to move into the consumer market. As a result, Gateway essentially failed as a company and Dell has been hurting for several years. Gateway would have survived and Dell would have some of IBMs services business, had each continued to focus on understanding and innovating for their respective customers. 

ABC Takes Viewers Inside iPad Factory Tonight 11:35pm

- ABC airs tonight, Tuesday, Feb 21, 2012, at 11:35pm: an inside look at Foxconn - the Taiwanese company that in its Chinese factories assembles 40% of world's electronics
- The conclusion: "mind-crushing boredom, deep fatigue" and living conditions no American would tolerate

Phil's take: There's a cost to our iPads, iPhones (and other electronics) - and that cost is being borne by the terrible working and living conditions of many Chinese. This is an important part of the customer experience that we as consumers need to include (and price into) our assessment of products. Good for ABC for bringing us inside these factories.

ABC takes a camera crew inside an iPad factory
Fortune
http://pulse.me/s/6c3MD/

Walmart Recovering From Its $1.85 Billion Dollar Mistake?

- Last year, Daily Artifacts analyzed Walmart's failed store makeover (failure based on faulty strategy and bad customer research) and concluded Walmart lost billions in business
- October 2011: Walmart had its first same-store sale increase in 10 quarters
- Today Feb 21, 2012, the company reports earnings and analysts hope its had another quarter of same-store increases
- $2 billion: Walmart has committed to spend $2 billion to lower prices even further (some of that is coming from reducing healthcare benefits)

Phil's take: I'm glad Walmart is recovering from its mistaken 'Target-like' strategy and is focusing on its working-class customers again. Lower prices do matter. But, I don't like seeing them get to those lower prices by cutting healthcare benefits. I see that as another reason the government needs to *decrease* the burden of healthcare on employers and provide *more* of a safety net for the working and middle class. That's good for business.

Wal-Mart Is Looking To Regain Momentum
Wall Street Journal
February 21, 2012
http://online.wsj.com/article/SB10001424052970204792404577229603942023534.html

Apple Sells More iPhones than Macs - Ever (and other Friday artifacts)

Apple previews new Mac OS - Mountain Lion

Apple's new Mac operating system to be more like iPhone, reports Wall Street Journal
- 5.2 million Macs sold (record) in the quarter ended in December, up 26% from the same quarter in 2010
- 5.4% of global PC shipments in the fourth quarter, according to IDC, up from 4.5% a year earlier
-  73% increase in overall company revenue in the quarter ending in December
- 14.2%: Mac percentage of overall revenue in 2011
- 20.3%: Mac percentage of revenue a year earlier

NYT article on new Mac OS concludes with this quote that iOs (iPhone operating system) is the future:
- “Apple’s future is iOS,” said Phillip Ryu, chief executive of Impending, a company that makes iPhone apps. “It’s obvious OS X is playing catch-up and second fiddle. The Mac is in Apple’s future, but it’s not the destination.”

Business Insider summarizes what "Tech Bigwigs Are Saying About OS X Mountain Lion"

TechCrunch published a chart showing Apple has sold more iPhone's in 4 years than all Macs ever sold

Cloud over Microsoft is lifting, reports Fortune's Kevin Kelleher
- 19% increase in stock price in 2012
- $32 a share: last at that price in 2008
- $4.74 billion: Windows OS revenue in last quarter, 6% decline
- $4.24 billion: Xbox division revenue, up 15%
- $4.77 billion: Servers and tools, up 11%
- New Windows 8 to create cross-device experience and to be released later this year (possibly around same time as new Mac OSX)
- Metro interface on Windows 8 is "key to future."
- " It's a touch friendly interface designed to work on smartphones running Windows Phone 7, tablets powered by ARM processors, PCs using Intel chips and perhaps even the Xbox 360."

Oops: Amazon has fewer Amazon Prime users than previously estimated, reports Bloomberg:
-  between 3 and 5 million
-  instead of 10 million
- 13 million: JPMorgan Chase & Co. estimated that Prime had already reached 13 million by Sept. 30, 2011
- 139.6 times its trailing 12-month earnings, Amazon's multiple
-  14.5 times for Apple Inc.
- “It drills home the point that you’re paying a premium valuation for this company and key pieces of their economics aren’t disclosed"

Twitter tries to sell more ads to smaller businesses, reports Wall Street Journal
- $139.5 million in ads last year for Twitter (estimates eMarketer)
- $3.15 billion of ad revenue for 2011 for Facebook (IPO prospectus)

Twitter is being baked into the new Mac operating system, reports RechCrunch's MG Siegler:
- Apple has just revealed that Twitter is also going to be baked into the latest version of OS X, Mountain Lion
- all  older ones that upgrade will have it too
-  60 million Macs out in the wild (versus close to 200 million iPhones)
- 25% increase in Twitter sign-ups after Twitter was integrated into iPhone in December

Oops: Google's tracking iPhone users in violation of Apple privacy policies, reports Wall Street Journal
-  22 of the top 100 websites installed the Google tracking code on a test computer
-  23 sites installed it on an iPhone browser
- Google deactivated iPhone ad tracking after it was contacted by WSJ

Yelp set to go public March 1 at $12 - $14, reports Wall Street Journal:
- $16.9 million loss for 2011
- $9.7 million loss for 2010
- 74% increase in revenue for 2011
- $83.3 million in revenue for 2011
- $836 million valuation at $12 share price
- Zynga, Groupon and Angie's List still trading above IPO price but have all declined since IPO pop

Hollywood bigwigs start producing 'made for web' TV shows reports Wall Street Journal
- 100 new YouTube video "channels" 
- $5 million in funding for each (or less) 
- Netflix launching its own shows (think HBO)
- Hulu doing same 
- Keifer Sutherland, who starred in a web show, said it was hard to "corral an audience" 
- Hedge fund/Netflix investor, Whitney Tilson said in a private email that he really liked the new Netflix show, Lillyhamer

Netflix reinstates $7.99 DVD-only plan reports TechCrunch

Baidu profit up, reports Wall Street Journal
- 77% rise in fourth-quarter earnings
- 2.05 billion Chinese yuan ($326.3 million), or 5.87 yuan per American depositary share in 2011
- 1.16 billion yuan, or 3.32 yuan a share, in 2010 

Phil's take: Apple sells at 14.5x earnings while Amazon sells at 139.6x trailing earnings? Hmm.

P.S. I'm still experimenting with and thinking about what I want to do on a daily basis with these Daily Artifacts. 

 

 

 

 

 

 

 

 

 

 

 

One user generates 12% Facebook revenue

- 12%: Zynga generates 12% of Facebook's annual revenue 
- $3.7 billion in total revenue in 2012
- ~$370 million from Zynga alone 

How does this revenue break down?
- from payments processing fees related to Zynga’s sales of virtual goods
- from direct advertising purchased by Zynga

Phil's take: Zynga represents *12%* - that's a large amount of revenue to come from one customer. I'll be digesting the whole Facebook prospectus and extracting the key data in it over the coming week but I wanted to share this one number. Investors planning to purchase IPO stock better hope Zynga keeps creating hits (and doesn't figure out a way to get more users of its games playing off Facebook).

Facebook Form S-1
SEC 
February 1, 2012
http://www.sec.gov/Archives/edgar/data/1326801/000119312512034517/d287954ds1.... 

Meet the working class of the Internet

- $26.30, or about $52,850 annually: median hourly/annual income for telecommunications equipment installers and repairers
- .4% growth (from 2008 to 2010) 
- 25,000 cable technicians employed by Comcast 
- 186,470 employed in the U.S. (across whole industry, not just cable)
- 239,893,600 Internet users as of June 2010 

- 90% of 115.9 million homes with televisions in the United States subscribe to basic cable
- Growth in revenues and profits for cable operators is coming from Internet-related services
    - 16 products introduced by Comcast in 2011 (2x 2009 and 2010)
    - 20 different cable boxes from Time Warner Cable (up from 1 or 2)
- But there is no growth in salary for the thousands of installers 

Salaries of Internet professionals are growing and according to salary.com are 2-3x (on the low to middle end) higher than the installers and repairers:
- $102,000: web product manager
- $131,000: ecommerce marketing director 

Headline bias
- 80% of corporate stories in the Wall Street Journal are about Apple and Steve Jobs
- The remainder are about celebrities like Mark Zuckerberg 
- Very few stories (this one in the NYT is the exception) talk about the people who literally and physically make the Internet possible 

Phil's take: Meet the working class of the Internet: 168,470 telecommunications equipment installers and repairers. They along with call center reps, distribution warehouse employees and many others make the Internet possible. Next time you get frustrated with a call center rep or cable technician, get frustrated instead with the company - but not with the working women and men whose incomes have not gone up and without whom we'd literally have no Internet. 

Today’s Cable Guy, Upgraded and Better-Dressed
The New York Times 
December 29, 2011
http://nyti.ms/snCi8P

Apple Grabs 80% of the Headlines
Daily Artifacts
December 29, 2011
http://dailyartifacts.com/apple-grabs-80-of-the-headlines 

Apple Grabs 80% of the Headlines

- 80% of the "most-viewed" corporate stories on WSJ.com were about Apple [note: corporate stories as a category excludes finance and investing articles, political events or general news, such as the death of Osama bin Laden]
- $108 billion in revenue in 2011 for Apple
- $10.8 trillion in revenue reported by Fortune 500 companies in 2010 (don't have 2011 numbers yet)
- ~1%: Apple is about 1% of Fortune 500 revenue 
- Headline bias: This dynamic - 80% of the headlines but only about 1% of the economic activity - is a good example of headline bias, my term for a classic behavioral economics insight. 
- As conceived by Daniel Kahneman and others, headline bias (or what they call "availability heuristic") is based on the idea that "if you can think of it, it must be important."
- Media both reflects and reinforces headline bias, which in turn can impact behavior
- Apple didn't just grab 80% of the headlines but according to recent reports, it dramatically outsold Android devices over Christmas 
- 4.2 million iOS activations on Christmas Day (i.e. iPhone, iPod Touch and iPads)
- 2.6 million Android activations 

Phil's take: Apple grabs 80% of the headlines and uses that headline bias to grow its business. But, Apple is not just a deft PR machine. Apple continues to dominate because it remains one of the few technology companies that understands and focuses on the customer experience. 

Side note: Buy and read Daniel Kahneman's book, Thinking, Fast and Slow. It's the best book of 2011 - by far.

Top Stories of 2011: All Apple All the Time
Wall Street Journal
December 29, 2011
http://online.wsj.com/article/SB10001424052970204464404577112801441424854.htm...

Apple vs. Android: Who won the X-mas bake-off?
Fortune Tech: Technology Blogs, News And Analysis From Fortune Magazine | December 28, 2011
http://pulse.me/s/4q6Wi 

Fortune 500: Walmart Rules Again
CNN
May 5, 2011
http://money.cnn.com/2011/05/04/news/companies/fortune500_top_50_walmart.fort...

Availability heuristic
Wikipedia
http://en.wikipedia.org/wiki/Availability_heuristic 

Boozy Browsing Benefits Retailers?

- 6:30pm to 9:30pm: busiest traffic of the day for eBay in each time zone
- Asked if drinking might be a factor, Steve Yankovich, vice president for mobile for eBay, said, “Absolutely.”
- 9pm sales: Gilt Groupe is adding more 9pm sales to respond to high traffic then — perhaps some of it by shoppers under the influence
- “Post-bar, inhibitions can be impacted, and that can cause shopping, and hopefully healthy impulse buying,” said Andy Page, the president of Gilt Groupe 
- 8pm peak: ChannelAdvisor, which runs e-commerce for hundreds of sites, says its order volumes peak about 8 p.m., and that shoppers are placing orders later and later
- Evening online promotions:
    - 6 to 9 p.m., a limited-quantity sale on fashions at Neiman Marcus
    - 7:38 p.m., a promotion for three-day stays at Loews hotels
    - 8:44 p.m., a promotion by Gilt for macaroons and faux-fur blankets
    - 2:23 a.m., an offer by Saks for a $2,000 gift card with purchase

Phil's take: It's not clear that most evening purchases are driven by boozy browsing - but those retailers attempting to take advantage of alcohol-induced shopping may benefit themselves in the short-run but in the long run it's never smart to take advantage of your customers.

Online Merchants Home in on Imbibing Consumers
The New York Times 
December 27, 2011
http://nyti.ms/tVsrpN

 

Facebook should create Safebook?

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- Although kids under 13 are banned from Facebook, they are getting on and most with assistance from their parents (see chart above).

U.S.
- 37 % of 10-to-12-year olds are on Facebook
- 7.5 million kids on Facebook are younger than 13
- 5 million are younger than 10

Europe:
- 31% of 10-year-olds are on Facebook
- 44% of 11-year-olds
- 55% of 12-year-olds

Phil's take: Something needs to change here: Facebook should create Safebook for kids.